Background
I’m part of a lot of communities and I know the work required to keep them active. That put me off creating one for a long time even though I know how valuable they can be for both the creators and the members.
However I believe that now is the right time for me to start one. I have seen a lot of demand for landing page feedback, free and paid. I have also built a small following on Indie Hackers and other forums that will hopefully kick start the community.
Goals
The main goal of the community will be to help founders, marketers and creators build websites that convert better.
I plan on hosting weekly calls where we (the community) will give landing page feedback to our community members. Also I would love to talk about how to boost conversions all the way from visitor to paid customer, that could include popups, lead magnets, engineering as marketing and email marketing.
I will also post Versoly product updates often and hope to get feedback from the community.
There is also a channel for Product Hunt launches, these will be filtered and only the quality projects will get shared. I noticed that launch channels in other communities are ignored and that is terrible as these founders put a lot of work into their launches, I hope to change that.
This is an experiment
This community is an experiment. As mentioned before I know how hard it is to run an online community.
I’m part of enough dead communities and I would rather shut it down than have it linger.
However I believe I have solved most of the issues that cause communities to die.
One of the biggest issues is that the creators get busy and stop. That won’t be a problem I have posted on Indie Hackers everyday for 18 months. I also have a 170 day streak on Makerlog.
Another reason why communities die is new members stop joining. I will personally give feedback everyday and run the weekly calls. I will be able to promote the weekly calls and the feedback should keep members engaged.
Why Discord?
I’m not a fan of the Slack UX but that was the only way to create a b2b community. However I have seen a few b2b communities do well on Discord and that inspired me to finally start one.
I also read a blog post from Qovery about their swap from Slack to Discord and that was a big motivator to get started.
What does success look like?
I will be looking at how active the Discord is and if the community is getting value from it.
Ideally we will have a 1000+ members that are sharing their landing pages and getting great feedback from myself and others in the group.
P.S. If you want to try Discord or ask me or our team any question, feel free to join our Discord server.